Instagram Advertising: Costs, Features, and How to Do It

Instagram is one of the most popular social media networks, with 1 billion monthly active users. Instagram also has powerful advertising tools with the potential to skyrocket your small business’ following and sales. If you’re looking for an affordable way to promote your business and reach more customers, you...

The Ultimate Guide to Influencer Marketing For Ecommerce

E Commerce is an essential part of today’s retail experience. But finding effective sales tactics remains an ongoing problem. One avenue you might have overlooked is influencer marketing—using a popular online figure to promote your product or service. Read on to learn what an influencer does, the benefits they offer,...

5 Old Real Estate Marketing Trends You Should Drop Today

You’re a REALTOR. Or, maybe you manage or work for a real estate company. In any case, you’ve got properties to market, and we can help.  Because we’re pretty sure that you’re leaning on traditional real estate marketing ideas that don’t produce a healthy enough return on investment and missing...

Understanding The Difference Between SEO And Digital Marketing

The Marketing Department plays an essential role within an organization in regards to promoting the company and its mission and philosophy. It is the Marketing Department`s job to create and coordinate all promotional materials reflecting the company, to reach out to potential customers, investors or the community. This section...

Tips for Success in Retail Sales: The Basics

The core principle in every sales interaction is this: your customer needs to know that you care about them.  Plain and simple. You may make some sales even if customers don't trust you but you certainly will not be successful overall. When a customer walks into your store they are usually...

Determining a Marketing Budget for a Small Business

Having worked in the finance side of the hotel business for a Fortune 500 company, I know just how costly various marketing techniques can be and how quickly they can eat into an operating budget. At the same time, however, now that I work for myself, I have seen...

The role of video marketing in business development

The technological revolution of our era is directly related (correlated) with the rapid and dynamic development of business, which in turn increases market competition and necessitates marketing modification. Powerful marketing strategy and innovative views lead to delivering the right messages to the public and simplifying their choice, while consumers/customers...

6 Top SEO Mistakes to Avoid 2021

If you have an online business, SEO is one of the most effective marketing methods. However, if you are new to search engine optimization, it is easy to make mistakes. These SEO mistakes will have a significant impact on your business. Even after you know these mistakes, you can still...

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Everything You Need To Know About Using Twitter To Your Advantage

Today nobody would dare question the importance of social media and influence marketing when it comes to building a brand or running a business. There are many different social media platforms with the algorithm that works as a perfect advertising or marketing assistant. The type of social media is...

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Is It Worth To Invest Into Social Media Marketing

How many people have you met that admitted getting into Tik-Tok in 2020 and how many hours have they spent on the app overall? What about getting on other social media platforms or using those you have been on more frequently than before? Lockdown and the conditions pandemic has...